HOSPITALITY INDUSTRY ANALYTICS

  • HOSPITALITY INDUSTRY ANALYTICS

    About the Course

    Participants will learn to interpret key hotel analytics by calculation of various performance metrics and analyse hotel revenue management by applying basic techniques employed in the property level benchmarking and hotel industry performance reports.

    Trainer Profile:

    Alex spent 10 years of his career as a hotelier in various properties including Marina Mandarin Singapore and Pan Pacific Orchard, before switching to education to groom the next generation hotel and tourism practitioners. Passionate about hospitality and hotel operations, Alex has been teaching and sharing on such topics for over 10 years as a lecturer at Nanyang Polytechnic. He holds a Higher Diploma in Hotel Management from SHATEC and a Bachelor of Science (Hotel, Restaurant & Travel Administration) from the University of Massachusetts.

  • Course Outline

    1. Brief introduction to the hospitality business

    2. Computation of the key hotel rooms performance indicators of Average Room Rate (AOR), Occupancy Rate (OCC), and Revenue Per Available Room (RevPAR)

    3. Reading and interpretation of hotel rooms performance reports (property-level and STB-generated reports)

    4. Analysis of property-level rooms performance as benchmarked against a competitive set, and basic decision-making based on the analysis

  • Target Participants

    Hotel Executive, Hotel Operation Executive, Marketing Executive, Sales Executive and Revenue Executive

     

  • Certification

    Certificate of Completion

  • Admission Requirements

    No Minimum Requirements

  • Course schedule (conducting days & time)

    2 August 2019

    9am - 5pm

  • What You'll Study

    HOSPITALITY INDUSTRY ANALYTICS
  • Course Fees and Funding

    Please refer to course brochure.

  • Contact for course enquiries

    Mr CHONG RAYMOND, raymond_chong@nyp.edu.sg, Tel No:6550-1179

  • Remarks

    NYP reserves the right to reschedule/cancel any prog and amend the fees/info without prior notice.