STAND OUT IN THE EXPERIENCE ECONOMY! CREATING SPECIAL MOMENTS FOR CUSTOMERS

  • STAND OUT IN THE EXPERIENCE ECONOMY! CREATING SPECIAL MOMENTS FOR CUSTOMERS

    About the Course

    Participants will be introduced to tools of “Power of Moments” and learn how to strive to improve the customers' experience. Powers of Moments" is based on the book of the same name by New York Times Bestseller Authors, Chip and Dan Heath. The framework includes 4 elements known as "EPIC": Moments of elevation - experiences that rise above the routine. Moments of pride- commemorate people’s achievements. Moments of insight -deliver realizations and transformations and Moments of connection - bonding.

    Trainer Profile: 

    Steven Tang, Adjunct Lecturer

    Mr Steven Tang is a veteran in the hotel industry with over 30 years of experience in sales & revenue, hotel operations, project management and service quality. An MBA graduate from Nanyang Technological University with advanced hospitality management certificate from Cornell School of Hotel Management, Ithaca. His training courses focus on developing the potential of each individual; implementing coordinated internal control processes; beefing up customer satisfaction and driving the profitability of an organisation from a balanced scorecard approach.

  • Course Outline

    1. Learners will learn to understand their customers via design thinking techniques.

    2. Learners will learn about the Four Elements to create special moments for their customers. 

     

  • Target Participants

    Hotel Executives, Tourism Operation Executives, Marketing Executives, Sales Executives and Operation Executives seeking to deepen or broaden their skills in this area 

  • Certification

    Certificate of Completion

  • Admission Requirements

    No Minimum Requirements

  • Course schedule (conducting days & time)

    1 October 2021

    9am - 5pm

  • What You'll Study

    STAND OUT IN THE EXPERIENCE ECONOMY! CREATING SPECIAL MOMENTS FOR CUSTOMERS
  • Course Fees and Funding

    Please refer to course brochure.

  • Contact for course enquiries

    Ms TEO SHALYNN, shalynn_teo@nyp.edu.sg, Tel No:6550-1094

  • Remarks

    NYP reserves the right to reschedule/cancel any prog and amend the fees/info without prior notice.